The Master in General Management (MGM) is IPE Business School’s new programme, designed to train versatile, strategic managers who are ready for change and able to take on positions of responsibility in companies, start-ups and complex organisations.
The programme is suited to:
The Master combines business and management skills with practical tools for managing:
Through a mix of lectures, experiential workshops, project work with companies and the development of soft skills, the programme provides a solid, well-rounded preparation for tackling management challenges in dynamic environments.
Like all IPE Masters, the MGM is designed with a strong focus on placement: the aim is to train people who can enter and grow in the world of work, adding value from day one.
placement within 6 months
job requests every year
of complete training
WHY MGM
For over 20 years, IPE Business School has enjoyed a reputation for excellence in Finance, Risk, Marketing and HR, and has also earned international recognition:
- Area Manager
- Project Manager and Entrepreneur
- Business Development Manager
- Strategy and Organisation Consultant
- HR Manager
- Marketing and Communications
100% PLACEMENT
Programme
The MGM Master runs over 9 intensive months and combines classroom training, applied experience and direct engagement with the business world.
It is designed for those who want to acquire practical management skills and confidently handle complex, changing environments.
In-person and live online lessons on general management, business organisation, strategy, marketing, finance, HR management, sustainability and digital transformation.
A practical, multidisciplinary approach, with contributions from lecturers, managers and industry experts.
Project experience on real challenges, in collaboration with companies and professional tutors, to put classroom learning into practice and develop strategic and operational solutions.
Workshops, practical exercises, business cases and group work carried out under academic supervision, to build analytical, decision-making and interpersonal skills in realistic settings.
This module offers a complete, integrated view of general management, exploring the key responsibilities of a manager in a modern organisation. Through lectures, case analyses and practical group work, participants will acquire the tools to understand and manage the key functions of a business, from strategic planning to leadership and performance control. A practical, immersive introduction to the world of management, designed to develop critical thinking and a systemic vision.
Faculty:
Alessio Conte, FOUNDER & CEO Kis - Solution
Nicola Scafuro, Director General, Fondazione IPE Business School
The module guides participants in developing effective business strategies, starting from an understanding of the competitive environment and internal resources. It explores the link between strategy and organisational structure, showing how aligning goals, processes and people drives innovation and sustainable growth. Through case studies and operational tools, it examines the entire strategic cycle: from vision to execution, including the design of coherent, high-performing organisational models.
Faculty:
Alessio Conte, FOUNDER & CEO Kis - Solution
Alfonso Riccardi, Financial Analyst, Start-up and SME Consultant
The module explores the most effective marketing strategies for understanding, reaching and creating value for customers in increasingly competitive and digital markets. Starting from an analysis of the external environment and purchasing behaviour, it examines the tools for positioning, communication and building a distinctive offering. Through real cases and simulations, participants learn to design integrated marketing plans and drive business development with an innovation-oriented approach.
Faculty:
Enrico Bonetti, Full Professor of Marketing - Università della Campania Luigi Vanvitelli - Marketing and Management Consultant
Raffaele Cercola, Full Professor of Strategic Marketing, Università della Campania Luigi Vanvitelli - Expert in Marketing and Corporate Strategy
Francesco Izzo, Full Professor of Business Economics and Management, Università degli studi di Napoli Federico II
Claudio Marcedula, CEO & Founder NEA Vision
Barbara Masiello, Associate Professor of Strategic Marketing, Università della Campania Luigi Vanvitelli
Roberto Di Nardo, Sales Director, BYD
A comprehensive module for understanding and managing the economic and financial dynamics of a company. It covers financial decision-making, reading financial statements and the control tools used to monitor and improve performance. Participants will gain practical skills in cost analysis, economic planning and reporting, learning to interpret key indicators and use management dashboards to guide business strategy.
Faculty:
Rosita Cocozza, Full Professor of Economics of Financial Intermediaries, Università degli studi di Napoli Federico II
Carlo Drago, Associate Professor of Economic Statistics, Università Cusano
Roberta Leombruno, Internal Auditing and Brand Identity, Fondazione IPE Business School
Antonella Malinconico, Full Professor of Economics of Financial Intermediaries, Università degli studi Sannio
Antonio Ricciardi, Full Professor of Business Administration, Università della Calabria
Beniamino Sacco, Lecturer in Financial Statement Analysis and Management Control, Università degli Studi Suor Orsola Benincasa
The module provides practical tools for tackling the challenges of people management from a strategic perspective. Participants will learn to select the right people, assess performance, design incentive systems and improve the organisational climate. Through practical exercises, case studies and simulations, they will develop an integrated, hands-on approach to getting the best out of human capital.
Faculty:
Simona Balzano, HR Manager, Fondazione IPE Business School
Daniela D’Angelo, HR Manager, Lever Touch, Università Federico II di Napoli
Chiara D’Antuono, HR Trainer, Work Solution s.r.l., Università della Campania Luigi Vanvitelli
Matilde Marandola, President of AIDP, Italian Association for Human Resources Management
Marcello Martinez, Expert in leadership for change management, organisational change and the adoption of innovative organisational models and Legislative Decree 231/2001 compliance models
Francesca Sepe, HR Specialist, Emicenter and Fondazione Muto
Lucio Spina, Legal Affairs, Fondazione IPE Business School
Developing the soft skills needed to manage work teams, improve communication and handle organisational dynamics effectively. Includes coaching sessions and experiential activities.
Faculty:
Serena Affuso, Head of Master's Teaching - Research Office & Data Analytics - Training Specialist - Training - Guidance - Research - Assessment - Fondazione IPE Business School
Livio Ferraro, Head of Executive Education and Corporate Relations, Fondazione IPE Business School
This module offers a complete, integrated view of general management, exploring the main responsibilities of a manager in today’s organisations. Through lectures, case analyses and hands-on group work, participants will acquire the tools to understand and manage the key functions of a business, from strategic planning and leadership to performance control. A practical, immersive introduction to the world of management, designed to develop critical thinking and a systemic vision.
Faculty:
Armando Papa, Full Professor of Management, Innovation, Marketing, Università degli studi di Salerno
Livio Ferraro, Head of Executive Education and Corporate Relations, Fondazione IPE Business School
The module examines how to integrate sustainability, ethics and social responsibility into business strategies and practices. Participants will gain an understanding of the value of CSR at a time when stakeholders and consumers increasingly demand transparency, respect for the environment and attention to collective wellbeing. Real cases of exemplary companies will be analysed to show how responsible commitment can be turned into a competitive advantage.
Faculty:
Ilaria Basile, Director of Administration, Finance and Control, GGroup
Livia De Vita, Financial Reporting & Consolidation manager, ALA
Alfonso Riccardi, Financial Analyst, Start-up and SME Consultant
Margherita Serino, Administration and Control, Gruppo Irgen Re
Preparing for the world of work: CV writing, personal branding, mock interviews and development of the most sought-after soft skills. With the support of IPE staff and HR professionals.
Faculty:
Massimiliano Foà, Trainer in soft skills, public speaking and theatre; expert in experiential, workshop-based teaching for schools, universities and companies
Andrea Iovene, Deputy Director General - Placement Office, Fondazione IPE Business School
Manuela Palmieri, Head of General & Academic Services - Academic Manager, Fondazione IPE Business School
Alessandro Pagano, Trainer, certified in the Process Communication Model
Students work in groups on real projects proposed by partner companies. An immersive experience in which they tackle concrete challenges in accounting, finance or management, guided by academic tutors and company managers.
Faculty:
Davide Leombruno, Career Service Specialist, Fondazione IPE Business School
Lucio Saturnino, Quality and Safety System, Fondazione IPE Business School
Hands-on workshops, simulations, teamwork, business games, Excel exercises and, above all, project works carried out in collaboration with partner companies.
Every participant will be involved in real projects, working alongside managers and industry professionals to take on the real challenges of corporate control and finance. The project may also be published by Franco Angeli.
The programme is enriched by business talks, company testimonials and discussions with experts, bringing together knowledge, strategic vision and professional networking.
Abstracts of past project works
Download the 2023 Project Work Book
International Experience (Lisbon): for two weeks in July, Master students take part in the AESE Summer School programme (www.aese.pt) together with students from other countries, experiencing an international academic and business environment. It is a learning experience based on the case method created by Harvard Business School: interactive learning that encourages knowledge sharing while developing analytical skills. This opportunity is optional and involves an additional cost. Bookings must be made by the end of February each year. Video
The competition aims to foster an entrepreneurial culture by encouraging students to develop innovative projects. Working in groups, participants will prepare a pitch/business plan to present to a panel of experts. In collaboration with UniCredit Group, the best idea has the chance to take part in the UniCredit Start Lab Programme.
Hands-on workshops, simulations, teamwork, business games, Excel exercises and, above all, project works carried out in collaboration with partner companies.
Every participant will be involved in real projects, working alongside managers and industry professionals to take on the real challenges of corporate control and finance. The project may also be published by Franco Angeli.
The programme is enriched by business talks, company testimonials and discussions with experts, bringing together knowledge, strategic vision and professional networking
Some of the companies that have already commissioned a Project Work:
Abstracts of past project works
Download the 2023 Project Work Book
International Experience (Lisbon): for two weeks in July, Master students take part in the AESE Summer School programme (www.aese.pt) together with students from other countries, experiencing an international academic and business environment. It is a learning experience based on the case method created by Harvard Business School: interactive learning that encourages knowledge sharing while developing analytical skills. This opportunity is optional and involves an additional cost. Bookings must be made by the end of February each year. Video
The competition aims to foster an entrepreneurial culture by encouraging students to develop innovative projects. Working in groups, participants will prepare a pitch/business plan to present to a panel of experts. In collaboration with UniCredit Group, the best idea has the chance to take part in the UniCredit Start Lab Programme.
In previous editions the Master has achieved Placement rates (share of students hired by the end of the Master) of 100% within 6 months.
The IPE Business School Job Placement service helps IPE Master's students acquire a range of soft skills that are highly sought after in the world of work, but are often lacking in the education of new graduates. The programme includes seminars on:
Average placement rate in previous editions of the Master
100% within 4–6 months of completing the Master
A series of soft skills workshops designed to help you gain a clear view of your strengths and areas for improvement, and to work on your personal development plan. Thematic workshops on problem solving, public speaking, teamwork in multicultural settings, visual communication, LinkedIn Lab and personal branding.
Participants: 20 students + 4 auditors
Duration: 10 months (February 2027–November 2027)
Requirements
Selection
The Master is completely free of charge, thanks to funding from the Campania Region – POR FSE+ 2021–2027 – Postgraduate Higher Education.
20 Students
20 participants will be admitted as enrolled students; they will take part in all the activities in the programme and, on completion, will receive:
4 auditors
Up to 4 auditors will also be admitted and may take part in the training activities free of charge.
Auditors:
may take over as enrolled students if one of the official participants withdraws or is excluded.
START BUILDING YOUR FUTURE
"This 6-month programme was truly extraordinary in many respects. First of all, the faculty is exceptional. The lessons were always interesting and stimulating, and I learnt a great deal from every single module. The programme was also well structured. The combination of theory and practical case studies allowed me to apply what I had learnt to real situations, preparing me in the best possible way for a successful career in this field. I can’t forget to mention the network of contacts I built during the course. I had the chance to interact with classmates I bonded with incredibly well, which broadened my perspective and allowed me to make valuable connections. Finally, the support from IPE Business School was impeccable. From the moment I enrolled until I completed the course, the staff were always available to answer my questions and help me in every way possible.
"My time on the Master in Audit & Control at IPE Business School was an incredible journey, not only for the high-quality education but also for the relationships I built. I had the privilege of studying alongside exceptional classmates from a range of cultural and academic backgrounds. This diversity enriched my learning, opened my eyes to new perspectives and created deep bonds. Collaborating on group projects and sharing ideas in class created an incredible support network. Even after completing the Master, I have stayed in touch with many of my classmates and built lasting professional relationships. The IPE Alumni Community is an invaluable resource. I am grateful to IPE: this experience was much more than an academic programme; it was a fundamental part of my personal and professional growth."
"For me, the Master was much more than just an academic programme. It was an experience that shaped my soft skills in ways I would never have imagined. Through group projects, presentations and daily interaction with lecturers and classmates, I sharpened my communication, leadership and problem-solving skills. I learnt to manage my time effectively, to work under pressure and to collaborate in multidisciplinary teams. These transferable skills were not only essential to my academic success but have become a competitive advantage in the professional world. Ultimately, I have grown not only as a professional but also, and above all, as a person."
“As I was about to graduate, I had many doubts about starting my working life while finishing my studies, especially in a challenging, ‘fast-paced’ sector like consulting. I see my time on the Master as a fundamental period of my life, which allowed me not only to grow quickly as a professional but also, and above all, to grow in self-awareness. Thanks to IPE I acquired some essential ‘soft skills’, such as time and stress management, prioritising and teamwork, through the many case studies and business cases we worked on. All of this was fundamental for me in entering the world of consulting.”
“Thanks to the experience I gained during the IPE Master, I discovered my potential, my strengths and my professional aptitude. The spirit of collaboration and healthy competition you develop at IPE prepares you in the best possible way for entering the world of work and stays with you throughout your career. I am still actively involved in the IPE Alumni association and in its board meetings. I would recommend the IPE experience to every student who is eager to get things done and has a strong desire for self-fulfilment. No other Business School in Southern Italy can offer you such expertise and reliability at such a low cost, not to mention the placement service that only IPE can offer.”
“I chose the Master in Bilancio at IPE Business School because I wanted to improve my knowledge of financial reporting, and because the placement figures were very attractive, showing 100% of students hired at the end of the Master for over 20 years. Looking back, although both of my reasons were fully met, I am convinced that the Master is much more than that. It is not just a course but a combination of factors that help you mature, change you and make you better.”
“For me, the great strength of IPE Business School is its ability to project students into company life: the right bridge between university and work. This is possible thanks to lecturers who come from the managerial world rather than a strictly academic one and who, by combining theory lessons with practical exercises (including case histories), manage to pass on not only ‘knowledge’ but also ‘know-how’. At the same time, they never stop asking students for feedback and organising interviews and tests throughout the programme to check satisfaction and learning progress.”
